Louis Vuitton Vintage Equator Run - Singapore.Kuala Lumpur (1993)
Razzia (Gérard Courbouleix) (b. 1950)
The poster has the artist's original hand signature at the bottom left.
Promotional poster issued for sporting event organised by Malaysia and Singapore Vintage Car Register & Louis Vuitton, and co-sponsored by Raffles Hotel, Singapore.
In this digital age, Razzia is one of the few poster artists who still employ the traditional art forms of painting and lithography on canvas in order to create poster images. As a contemporary commercial artist, he is at ease playing around with different modern art styles to create the desired image so as to capture the hopes and aspirations of his audience. Many of his posters are among the best designs of the 1990s in terms of visuals, branding and image creation. His clients include a list of high-end products and retailers such as Louis Vuitton, Monte Carlo Country Club, Paris Grand Prix, and various Champagnes, perfume, and beverage brands.